We were asked to rebrand AgrigateOne as a forward-thinking, reliable platform that is synonymous with trust in the farming and supply chain industry, and thought leadership in the Agri-tech space. Our goal was to deliver a seamless brand experience that enhances grower and buyer relationships.

AgrigateOne exists to create full transparency between growers and buyers, and ultimately enhance that relationship across the fresh produce supply chain. It is in this intersection, where relationships progress into long-standing partnerships, that AgrigateOne operates. In our rebrand, we shifted the positioning from technology to human, the organic structure representing the industry they occupy - a natural, human space.